The Way to GROW! is with LOVE.
Way to GROW! Week
August 18-22, 2025
Way to GROW! Festival
August 23th 11am - 6pm
Downtown Henderson, NC
314 S. Garnett St.
Unite & GROW!
All events are open to the public.
Way to GROW! Week Events

Kick-Off
To Be Announced

Small Business Resource Day
To Be Announced

Retail Stroll
To Be Announced

An Evening of Entertainment at
The Love Dawning
Park-n-Art
To Be Announced

Way to GROW! Festival
The 3nd Annual Way to GROW! Festival shines a light on our beautiful community and historic downtown. We can't wait to see you there!
100 S. Garnett - 326 S. Garnett St.
Henderson, NC 27536
11a-6p
Artist Call
We’re seeking visual artists, musicians and photographers to join the Friday night event at The Love Dawning Park-n-Art. Sign up to be a part of this fun event.
Volunteers
We are seeking volunteers that would love to be a part of our Festival Day Team.
About the Way to GROW! Festival
Our Mission:
The Way to GROW! Festival is an annual celebration dedicated to fostering community spirit and celebrating beautiful Downtown Henderson, NC. Filled with family fun, and entertainment, it's about gathering together to support our community and our entrepreneurs. Our mission is to create an experience where people of all ages and backgrounds can come together and grow as a unified community.
Our community is a vibrant tapestry woven from a diverse array of entrepreneurs and creatives. From farmers and fashion designers to jewelry makers and artists, from bakers and chefs to skilled craftspeople, barristers, brewers, and craft cocktail artists, our festival represents the best of our community. It is important to us that everyone is represented, as we believe that our strength lies in our diversity and the unique contributions of each member.
History:
The Way to GROW! Festival began in 2023 as a small community event aimed at promoting entrepreneurs. Since last year, we have expanded our focus to, in part, reflect the spirit of the beloved Colorfest, a revered community event that attracted visitors from near and far, and to honor the importance of the growth and development of Downtown Henderson.
In the coming years we look forward to growing with our community. This year's theme resonates with our community's values and aspirations, and we have tailored Way to GROW! week activities to reflect that theme.
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What We Offer
The festival offers a diverse array of activities and experiences designed to engage, educate, and entertain:

Community Art Project:
To Be Announced

Vendors and Food Trucks:
Our festival showcases a wide variety of 50+ vendors including food trucks, reflecting the entrepreneurial spirit and cultural diversity of our community. From artisanal jewelry makers and fashion designers to bakers, chefs, and skilled craftspeople, you'll find an array of unique items and delicious foods.

Way to GROW! Youth Village:
To Be Announced

Wellness Zone:
A dedicated space for activities that promote physical and mental wellbeing.
Way to GROW! Week
The festival kicks off with a weeklong series of activities centered on the entrepreneurial spirit of our community. This includes:
- Workshops: Engaging and informative sessions led by experts in various fields.
- Networking Opportunities: Meet and connect with local entrepreneurs and community leaders.
- Pitch Competition: Showcase your business ideas and compete for valuable prizes.
- Downtown Art and Retail Stroll: Explore local art, enjoy retail therapy, and support small businesses.
- Community Social: A gathering to celebrate our community's achievements and enjoy good company.
Join Us! Whether you are a part of this vibrant community or visiting for the day, together, we can create a vibrant, supportive community where everyone has the opportunity to bloom.
Let's Bloom Together!

Way to GROW! Festival - Vendor FAQs
What types of vendors are you looking for?
We are looking for a diverse array of vendors, including farmers, artisans, fashion designers, jewelry makers, bakers, chefs, skilled craftspeople, barristers, and craft cocktail artists. We welcome vendors offering fresh produce, handmade crafts, gourmet foods, specialty beverages, and unique products that reflect the entrepreneurial spirit and cultural diversity of our community.
How can I apply to be a vendor at the festival?
To apply as a vendor, please visit our website at waytogrowfest.com and complete the vendor application form. Ensure you provide detailed information about your products and any special requirements you may have.
What are the vendor fees and what do they include?
We're excited to announce that vendor fees for the 2024 Way to GROW! Festival are waived! We believe in supporting our local entrepreneurs and ensuring everyone has the opportunity to participate. This includes space rental, a listing on the festival website, and promotional opportunities.
What are the setup and breakdown times for vendors?
Vendors must begin setting up their booths at 8:00 AM on August 24, 2024. Breakdown must be completed by 7:00 PM on August 24, 2024. Detailed instructions will be provided upon acceptance of your application.
Are there any specific requirements for food vendors?
Yes, food vendors must comply with all local health and safety regulations. This includes having the necessary permits and food handler certifications. Additionally, food trucks should ensure they meet all fire safety requirements. Detailed instructions will be provided upon acceptance of your application.
Are there any specific requirements for vendors selling alcohol?
Yes, vendors selling alcohol must comply with all local and state liquor laws and regulations. This includes obtaining the necessary permits and licenses to sell alcohol at the festival. Vendors must also ensure that all staff are trained in responsible alcohol service. Detailed instructions will be provided upon acceptance of your application.
Will there be electricity and water available for vendors?
No, there will not be electricity or water available on-site for vendors. Vendors who need power must bring their own generators. Please ensure that your generator is quiet and efficient to minimize disruption to other vendors and attendees.
How will vendors be promoted?
Vendors will be featured on the festival website, social media channels, and in the festival program. We also encourage vendors to promote their participation through their own networks.
What COVID-19 safety measures will be in place?
The safety of our vendors and attendees is our top priority. We will follow all local health guidelines and implement necessary measures such as sanitization stations, social distancing protocols, and mask requirements if mandated. Detailed safety guidelines will be provided closer to the event.
Is there any special advice for vendors regarding weather?
Yes, we suggest that vendors set up tents over their vendor space to provide shade and protection from the elements. Please be aware that the festival may experience high temperatures, so it’s important to stay hydrated and take necessary precautions. We recommend bringing plenty of water, using fans if possible, and setting up your space in a way that maximizes airflow. Be prepared for a heat advisory and ensure you have the means to stay cool.
Is the festival a rain or shine event?
Yes, the Way to GROW! Festival is a rain or shine event. Please come prepared for all weather conditions. Tents and appropriate weather gear are highly recommended to ensure a comfortable and successful experience, regardless of the weather.
Who can I contact for more information?
For more information, please contact our vendor coordinator at 252.492.6298 or via email hello@thegatewaycdc.org. We're here to help with any questions or concerns you may have.